- Payment Gateway
- The service that processes online payments.
- Cart Abandonment
- When shoppers leave without buying.
- SKU
- A unique code identifying a product variant.
- Checkout
- The process of completing a purchase.
- Fulfilment
- Storing, packing and shipping orders.
- Inventory
- Your stock of products.
- Conversion Rate
- Percentage of visitors who buy.
- AOV
- Average order value.
- Upsell
- Offering a higher-value product.
- Cross-sell
- Suggesting related products.
- COD
- Cash on delivery.
- Return Policy
- Your rules for returns and refunds.
- Product Page
- The page showcasing a single product.
- Wishlist
- Saved products a shopper wants later.
- Merchant Account
- An account that accepts card payments.