- Define your goalLeads, calls or sales - be specific.
- Set up conversion trackingTrack the actions that matter.
- Research keywordsGroup by intent and theme.
- Add negative keywordsBlock irrelevant searches.
- Write tight ad copyMatch ads to keywords and intent.
- Use ad extensionsSitelinks, callouts, call and location.
- Build a landing pageFast, focused, matching the ad.
- Set a realistic budgetStart controlled, scale what works.
- Choose the right match typesBalance reach and relevance.
- Set location targetingFocus on Chennai/your service area.
- Add call & WhatsApp CTAsMake contact effortless.
- Plan for optimisationReview and refine weekly.