The website launch is the easy, exciting part. What happens in the following months is what actually determines whether the website keeps performing — or quietly decays.
Month 1: Small Fixes & Content Tweaks
It's normal to want text changes, a few extra images, or small layout tweaks shortly after launch as you see the live site in action. Most agencies include a short free-support window for this — confirm how long yours is.
Months 2-6: Security & Stability
This is when plugin/CMS updates start mattering. Skipped updates are how most small business websites eventually get hacked or break unexpectedly.
Ongoing: Content Freshness
Search engines and customers both favor sites that show signs of life — updated offers, new blog posts, current testimonials. A site frozen at launch slowly looks (and ranks) stale.
The Realistic Support Question to Ask Upfront
Don't ask "do you offer support" — ask "what specifically happens in month 3 if my contact form stops working, and what does that cost?" The clarity of that answer tells you everything.
How We Structure This
We offer monthly maintenance plans precisely because "we'll help if needed" isn't a real plan. See what's included at each tier before you decide.